What is strategic and financial planning
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The role of strategy in business and why it matters
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The ingredients of a good strategy
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Customer analysis and market segmentation
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Effective strategy making processes with proper financial planning
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Tools for understanding industry developments
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The core strategic financial choices for a business
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Who is responsible for strategy making and who should be held accountable?
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Lessons Learned
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Integrating strategic and financial planning with operational management
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Contrasting management with strategic leadership
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The competencies of strategic leadership
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The top manager as strategist
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The CFO as strategist
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Using Scenario analysis and environmental scanning
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SWOT and other acronyms
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Corporate Culture and its effect on strategy and financial planning
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The operational manager’s role in strategy
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Lessons Learned
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Using objective evidence for strategic and financial planning
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Analyzing the market and the customers
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Understanding the competition
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Financial analysis: past, present, and future
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Knowing the core strengths and weaknesses of your business
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Identifying your core competitive advantage
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Developing Vision statements that make a difference
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Developing mission statements that make a difference
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Examining alternative strategies
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Creating the strategic plan
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Lessons Learned
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Implementing strategic and financial plans
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Preparing the ground for change in the business via financial planning
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Communicating the strategy and control points
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Overcoming internal political resistance
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Reviewing and measuring progress with proper variance analysis
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Turnaround and corrective measures
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Managing implementation as a continuous process
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Lessons Learned
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Becoming a leader of strategic financial planning
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Building strategy making and implementation into the role of managers at all levels
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Developing strategic leadership capability
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Creating organizational commitment to the business strategy
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Leading strategy making teams effectively
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Incentive systems
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Balanced Scorecard and other performance management systems
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Realistic action planning
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Lessons Learned
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