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Public Relations - Building, Developing, Maintaining

ID
1163
Course Code
GMLWS011
Title
Public Relations - Building, Developing, Maintaining
Category
Management and Leadership
Date
19 - 23 Oct
Location
London
Country
UK
Fees
4950 $
Desc

Course Outline:


Business Etiquette
Qualities of the ideal escort/host
- Tips to Gain our Guest’s Respect
Communication
• Barriers to Effective Communication
• Overcoming Barriers to Communication
• Positive/Negative Body Language
• The Art of Listening
• The Order of Priority
• Listening Problems
• How to Be a Bad Listener!
• Verbal/Nonverbal Behavior
• Non-Verbal Components of Behavior Styles
• How To Cultivate An Agreeable Speech
• Steps to Improve your Communication Style
• How to encourage “Feed Back”
P R Supervisors as Communicators and Team-Builders
- Your Leadership Style as a Communicator
Dealing with the Guest
Complaints
• Difficult Personality Types of Guests
• Coping With the Cultural Difference
Speaking On the Phone
- Common Speech Mistakes
- How to take telephone messages effectively
- Getting appointments on the phone
- Using the Voice Effectively
- Planning Phone Calls
Rules of Greetings
• Rules of Introductions
• Rules of Hand-shaking
Dress for Success
- Business Dress Code (Female/Male)
- Power Dressing
- Basic Do’s & Don’ts
Business Cards & Gifts
The Business Meal
• The Setting of the Table
• Table Manner
• Basic Do's and Don’ts
Presentation Skills and Techniques
You're Publications: Some Practical Tips
- The Basics of Writing Reports
- Your Publications: Some Practical Tips
- Introducing a Brochure (Examples and Discussion)
Public Relations and Marketing
• Sponsorship as Promotion
• Exhibitions
 

 
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