AAPM ® AMC Accredited Management Consultant ®

AAPM ® AMC Accredited Management Consultant ®
الإدارة الحديثة والإشراف
26-30 March
مكان البرنامج
رسوم البرنامج
3500 $

Who Should Attend

• Senior Managers, Senior Marketing, Finance, Technology and Strategy Executives operating in the Middle East and Pan Asia region
• Business Principals and Managers who need a practical and up-to-date knowledge of MBA Strategy and Techniques for ROI and growth
• Managers of Change and influences of decision making at the highest level of the corporation



• Attended a highly-compressed MBA-type program developed by leading MBA professors globally from the world’s leading business schools
• The right to use the post-nominal MMC Master Management Consultant ® on their business card or biography
• Status as a Fellow of the American Academy of Financial Management (FAAPM) and two-year membership in the professional association
• Certificate of Completion by from an Registered Program and advanced placement into secondary certification programs.
• A thorough grounding in Advanced Business Strategy principles, metrics and tools
• Familiarity with strategies and case studies that show leadership techniques for today’s toughest industries and sectors
• Knowledge of how to prepare and execute a Strategic Business Plan



Module 1:

Get a crash course in MBA Finance techniques, designed especially for Non-Finance executives. This course will focus on the basic finance survival course within a

Global enterprise. Designed by CFOs and leading Finance Professors, this course covers the basics of the financial reporting and operational aspects of a listed company.

1. Analysis of financial statements

2. Shareholder wealth maximization

3. Applied corporate finance

4. Strategic management and the financial planning process

5. Introduction to the “Stock Exchange”

6. Cash flow – the lifeblood of business


Module 2:

Cost Control And Effective Financial Management

The Manager's role in operational cost control and financial administration, is perhaps the most critical and visible of all requirements in an organization. All executives

have the issues of budget and operational spend but many also have the task of controlling cost behavior and cost allocation. A company can live and die by its ability to

control, use and manipulate cash flow and this can be the life-blood of a manager’s ability to achieve sustainable profitability.

7. The changing business environment

8. Cost control and cost management

9. Budgeting

10. The Balanced Scorecard and performance management

11. Effecting change for cost efficiency


Module 3:

A glimpse into the world of International Business Strategy. This is not a high-level theoretical course component. This is a journey into the reality of conducting business

on the global stage. As the business boundaries continue to dissolve globally with the impact of localization, the Internet and greater market accessibility, the future of

your capability as an executive will rely heavily on your ability to understand and collaborate with International clients, partners and suppliers.

International Business Strategy

12. Economics of localization

13. Understanding cultural differences and their influence on the enterprise

14. Market entry, political reality and competitive structures

15. Alliances – structure and management

16. Organization, operations and structural control Issues

17. Global strategies


Module 4:

Recently a Harvard MBA Professor said that IT and “Technology is not a competitive advantage, it is a fact of business life”. So why gain a basic understanding of current

leading IT technologies, such as the Internet and XML, and their impact on your business? For the same reason you need to know how to use the telephone. You can’t do

business without it.

IT Management For Non-Technical Executives

18. Using information technology for competitive advantage

19. Understanding the Internet's power to alter channel strategies

20. Gaining a broader understanding of IT in the context of the company,

industry and world

21. Building IT-based information age companies

22. Emerging technologies and trends


Module 5:

Marketing is a mechanism for developing and growing your business, but if done incorrectly can be an expensive and misunderstood component of your operations. This

course component on Marketing Strategy will give executives an understanding of core marketing requirements within business and the ability to measure marketing


Marketing Strategy And ROMI

23. Developing fast to-market technology for competitive advantage

24. Exploring the economics of customer loyalty and total customer satisfaction

25. Putting a customer-focused, service profit chain to work

26. Formulating an action-oriented marketing plan

27. Return on Marketing Investment (ROM)


Module 6:

Leadership – it is the single quality that all very successful individuals have. It is what you need to lead an organization to success. Strategic Leadership and Change

Management introduce techniques for developing strong leadership skills and an organization that follows.

Leadership And Change Management

28. Understanding the difference between leadership and management roles

and responsibilities

29. Exploring the critical role of leadership in the change process

30. Examining leadership patterns for successful transformation initiatives

31. Developing negotiation skills

Strategic Management And Leadership

1. Understanding the relationships dynamic

2. Developing organisational capability for a knowledge-based, service-intensive business

3. Integrating the various functions into a coordinated action plan and

4. Designing processes to efficiently move the organization forward